Bobby Huang was born in Shanghai, China and immigrated to the US as a young child spending his most formative years in the Bay Area before moving to Seattle for College. He discovered a love for camping and fly fishing on a trip to Yosemite during grade school and has been hooked on spending time outside ever since.
Professionally, Bobby has spent most of his career working for T-Mobile US where his last role was Head of US Distribution Strategy. He then spent a few years as Head of Retail Strategy at REI before joining James Baroud as Chief Commercial Officer. Today, Bobby, his wife Nicole and two daughters Sage and Aila make their home in Porto, Portugal where James Baroud is headquartered.
His favorite outdoor activity is camping with the family in their James Baroud Odyssey tent in the mountains of Northeast Washington state.
Podcast
Taking High-Level to the Rooftops
By Future Commerce with Bobby Huang
A lot of brands say they want to make their customers’ lives better with their products, but how do they go about actually achieving that? The storied brand, James Baroud, is creatively connecting with their audience and finding new ways to not only help them want to purchase their products but also to enjoy their products even more, and therefore enjoy life even more. It’s a big task, but Bobby Huang is all about it. Listen to this episode to hear from him on the heart behind that and what the future holds for James Baroud.
One of the questions that we get most often from our customers is «what differentiates James Baroud rooftop tents from the rest?». We believe one of the answers is our focus on preventing condensation to allow our customers to get a great night of sleep. In this blog post, we invite James Baroud insider Bobby …
In today’s world, it’s hard to imagine a childhood without smartphones, video games, and streaming services. As technology continues to evolve, it becomes a significant part of our children’s daily lives. While electronics can offer educational benefits and entertainment, it’s easy to forget the essential value of the great outdoors. Encouraging kids to take a …
Today, the market for rooftop tents is flooded with different brands. A quick google search will easily result in dozens of companies pitching their tent as the most lightweight, durable and comfortable shelter to sleep in. But intuitively, we know that not all products are built the same. This article breaks down several commonly used …
De costa a costa, nuestra presencia se extiende por toda Australia para garantizar que nunca esté lejos de la asistencia, el asesoramiento o la experiencia de un producto de calidad. Tanto si se encuentra en el corazón de Sídney como en la tropical Queensland, en los escarpados paisajes de Australia Occidental, en Tasmania o en el Territorio del Norte, siempre tendrá cerca un socio de confianza. Nuestra red abarca los principales centros urbanos, como Melbourne, Brisbane, Perth y Adelaida, así como las regiones de Nueva Gales del Sur y el Territorio de la Capital Australiana.
Cada uno de nuestros distribuidores locales está listo para recibirle, ofreciéndole experiencia, servicio práctico y acceso directo a nuestros productos. Con los datos de contacto disponibles en el mapa, ponerse en contacto es sencillo e inmediato. Encuentre su tienda más cercana, explore sus opciones y póngase en contacto con un experto local, todo a un solo clic.
Hable directamente con su distribuidor en Australia-Nueva Zelanda llamando al 0491 258 751
Inspirados en nuestra rica historia
Desde tiendas A-Frame para paracaidistas hasta refugios de protección civil en Angola, la confianza en nuestro oficio es lo que impulsa nuestros estándares.
Tras siete décadas construyendo las tiendas de campaña más exclusivas del mundo, James Baroud eleva la vida al aire libre a un nivel superior.
Join James Baroud owner Ashley as she shares how her second camping experience in the RTT gets simpler and better! rtt Camping expert level 2 We were beyond excited to head out on our next camping trip with our James Baroud pop-up tent. Everyone had been counting down the days—ready to unplug and get out …
Staring up at a sky full of stars, far from city lights, is simply fascinating. For adventurers and overlanders who crave more than just solitude and scenery, the night sky offers an unforgettable experience — especially if you know what to look for. Here is a list of 5 astronomy events that pair perfectly with …
Overland Expo® is a premier overlanding event series in the world. The 2025 Overland Expo West was hosted in Flagstaff, Arizona on May 16-18, 2025. The James Baroud team showed in force with a full booth, plenty of new innovations, and a full team of experts ready to help. Join us as we recap the …
